Kevin Hodes, CEO of Credit Card Processing Company Swypit, Publishes New Article with Benefits of Customer Appreciation for Businesses

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Frisco, TX – November 5, 2017 – Kevin Hodes, CEO of Swypit has published a new article entitled “How Showing Gratitude for Customers (Customer Appreciation) Is a Wise Investment for Businesses.” In the piece, Hodes discusses why customer appreciation is important and the best way for businesses to demonstrate this appreciation to customers.

As he says, “For many businesses and retailers, Thanksgiving is mostly about Black Friday and the start of the holiday shopping and spending season.” On the other hand, adds Hodes, “This time of giving thanks and gratitude is also an appropriate time to think about customer appreciation.”

In terms of why customer appreciation is important, Hodes explains, “Customers are the lifeblood of any business. As such, customers – or lack thereof – can make or break business success. It’s also easier to keep customers than find new ones.”

As Hodes goes on to share, that’s one reason loyalty plans and rewards systems for customers have become so popular today. Not to mention, customers simply appreciate any and all efforts a business puts toward recognizing their loyalty.

With that in mind, Hodes then explains how a business can begin a loyalty or reward program. This starts with having or creating a customer database so that purchasing behaviors can be recorded and tracked. Then, he provides some ideas for different types of appreciation systems that can be put in place fairly quickly and easily.

You can read the entire article here:

About Kevin Hodes:

For nearly two decades, Kevin Hodes’ company Swypit has taken pride in bringing honesty and integrity to the world of credit card processing.

Swypit aims to be more than just another service. Their goal is to become a trusted partner, helping to positively impact the merchant’s bottom line. In an industry rife with providers more focused on selling or leasing equipment than building relationships, Swypit is different. They ensure customers always know that they are more than just a number.

Swypit provides world-class service as well as some of the most competitive rates in the industry.  How much do their terminals cost? Nothing! The company provides merchants with credit card terminals, discounted point-of-sale and even cash advances to customers they choose to partner with… no catch.

Owner Kevin Hodes is a two-time best-selling author and the Executive Producer of, “Maximum Achievement, The Brian Tracy Story.” His expertise in the credit card processing industry is frequently sought out from all over the country and has been on NBC, ABC, CBS & FOX.  Staying active in the community and giving back is important to Mr. Hodes – he is an avid supporter of helping families of fallen soldiers with The American Fallen Soldier Project.

You may obtain further information about Frisco, Texas-based Swypit by visiting the website: or by calling: 1-877-379-9748.